About the development and market of LED transparent screen.
With the continuous development and progress of display technology, people have higher and higher requirements for outdoor advertising media. On the one hand, traditional advertising light boxes, posters and other media can no longer meet the needs of people's new advertising development, so outdoor high-definition LED displays Standing out has quickly become a new trend in the development of new media. On the other hand, due to the proliferation of outdoor advertising display screens, a series of negative effects have been produced, resulting in the approval process for outdoor large screen installations becoming more and more cumbersome. , The management of outdoor advertising has become more stringent.
Under such a large environmental background, transparent LED screens turned out, and began to gradually occupy market demand, especially in the application of glass curtain wall occupy an increasingly important position. The total area of modern glass curtain walls in China has exceeded 90 million square meters. Such a huge amount of glass curtain walls will be a huge potential market for outdoor media advertising.
From another point of view, as an innovative product, transparent screens can be said to be a dark horse in the LED display market segment. Its emergence has brought us an enlightenment. If the industry is in a downturn and the market is in a sluggish predicament, only innovation and continuous progress can the industry regain its vitality, the market has the possibility of ushering in the spring, and the enterprise can To achieve survival and continuous development and growth.
Market analysis of new LED transparent screen products:
1. The hottest LED film screen on the market at present-although it has the advantages of light, thin, transparent and easy to install, customers who have used it know that it has some insurmountable defects, including heat dissipation of the lamp beads and only glue It can be used once, and the whole piece must be replaced once a problem occurs, and the end customer's experience is not high enough. The output of lamp beads is not high and it is still customized, which leads to high product prices and low cost performance.
Second, Jinghong's small-pitch transparent screen P2.0-4.8, because the product process is immature, the lamp is attached to the side of the PCB board, but it is prone to the problem of virtual soldering, and the process is complicated, so the price is very high.
3. Outdoor waterproof transparent screens At present, some manufacturers have achieved outdoor P3.9-7.8, but we all understand that the waterproof effect will definitely not reach IP65, and waterproof problems are prone to occur after a period of use.
The advantages of stable quality and price will help us develop a larger LED transparent screen market.
Market: While the entire market is pushing P3.9 transparent screens, our company decided through market research and customer feedback to make more high-definition products without changing the cabinet structure, because once the design is updated, all materials and accessories will be redesigned.
Quality: which means that the quality will not be stable enough. This is also the main reason why our current P2.6 high-definition transparent screen has begun to win the recognition of new and old customers. We not only proceed from the perspective of high-definition, but also from the perspective of product quality. Really help customers. With the increase of our P2.6 order volume, the price of our new products has become more and more competitive. As a result, many old customers like Nexnovo, AuraLed and other famous manufacturers are willing to cooperate with us.